Apple Inc is a leader in manufacturing consumer electronics and software products. The American multinational corporation runs almost 300 retail and an online store.

The company’s best-known hardware and software products include computers, iPod portable media players, the iPhone, iTunes media browser, the ilife suite of multimedia and creativity software, and Final Cut Studio, a suite of professional audio- and film-industry software products.

The Apple website is a systematically well designed web page. The white backdrop of the website is unobtrusive and helps the products and features to be prominent. This functional feature gives the site a practical look. The font size is medium which also helps the product prominence and goes well with the over all design. The fonts are in black and cyan colors. The few icons on the home page lead the visitor in a focused manner.  Another plus of the site is that the web page loads very quickly despite heavy graphic optimization.

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